Wizards & Blizzards
Guidelines
Purpose of Store Reports
Our goal is to provide positive, fair, and helpful descriptions of local gaming shops. These reports are meant to help readers decide whether a store might be a good fit for them — especially if they’re considering attending their first event or visiting a new community space.
How to Approach Your Review
Please keep the following in mind when writing your report:
1. Be Encouraging and Welcoming
Write in a way that helps readers picture themselves walking into the store. Your review should build confidence and curiosity, not intimidation.
2. Be Honest and Fair
Share what you experienced — both what worked well and any limitations you noticed. If something wasn’t ideal, provide context and keep the tone constructive rather than critical.
3. Focus on the Experience
Describe the vibe, the layout, the staff, the play space, and the community energy. Concrete details help readers understand whether the environment might suit them.
4. Highlight What Makes the Store Unique
Does the shop specialize in certain games? Offer a strong event schedule? Have food and beverage options? Tell us what makes it stand out.
5. Help Newcomers Feel Comfortable
Remember that your words may help someone build the courage to attend their first game night or convention. Keep that person in mind as you write.
In short: Be positive, be fair, and help bring the experience to life.